02 · The BriefWhat Minny Grown means at the Terp Bros counter.
Minny Grown shows up at Terp Bros Astoria as a hemp-derived THC option for shoppers exploring the beverage and edible side of our counter, specifically the gummies and THC drinks that have moved from novelty to a regular weekend purchase across Queens. Founded by Zach Rohr in Cannon Falls, Minnesota, the brand built its reputation on a "Hemp with Heart" farm-to-product philosophy and a 22,000 sq ft processing facility working with locally grown hemp. The brand pioneered Minnesota's THC beverage category after that state's 2022 hemp legalization, and the same product discipline now sits on our Astoria shelf. For Queens shoppers, the appeal is straightforward: a brand that owns its supply chain, a beverage format that doesn't require a vape or a flower routine, and edible dosing math that fits comfortably inside a session. Whether it's a backyard hang in Astoria Park or a slow night across the 22 Queens ZIPs we serve, Minny Grown gives the budtender an easy hand-off for a shopper who wants effect without smoke. Available at Terp Bros.
Why it lives at Terp BrosMinny Grown lives on our Astoria shelf because the beverage and edible conversation in Queens keeps expanding, shoppers asking for something they can drink at a rooftop, take to a friend's apartment, or stash in the fridge for after work. The brand's gummies and THC drinks fit that use case cleanly. We like the farm-to-product story because it gives the budtender a real answer when a customer asks where the product actually comes from, instead of a vague "it's made by a big company." The category mix, beverages plus gummies, also covers two of the fastest-growing requests at our Astoria counter.
★If a customer at Astoria says "I want a THC drink for tonight, not a six-pack to stockpile," the Minny Grown beverage is the bottle a budtender slides across the counter, single-serve, dose-clear, and from a brand that helped invent the hemp-derived THC drink category in its home state before bringing the same farm-to-product discipline to the New York shelf.
